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Sonja is a London-based Italian designer working with international agencies & brands across editorial, web, motion and social. A strategic thinker, forging connections between business and culture.

Working across Europe, the UK, and New Zealand, she contributed to iconic brand projects for clients such as Under Armour, (Red), Miami Cocktail, Louis Vuitton, Fendi, Prada, Moschino & Christian Dior. Sonja was recently chosen to serve as a Newblood Portfolio Judge for D&AD in collaboration with Editor X.

Academic Career
2018
University Of Applied Science, Berlin (DE)

2016 – 2019
Nuova Accademia di Belle Arti,
Graphic Design & Art Direction,
Diploma with honors, Bachelor of Arts, Milan (IT)

Work Experience
2019 – Freelance Designer
at collectible DRY, Milan (IT)

2020 to 2021 – Designer
at Interstore, Naturno (IT) + Zurich (CH)

2021 – Freelance Designer
at Fashion+Music Magazine commON, Milan (IT)

2021 to 2022 – Designer
at Unified Brands, Auckland (NZ)

2022 – 2023
at HeyBigMan, London (UK)

NOW
Freelance Design & Art Direction

Achievements & Exhibitions
2019 – Solo exhibition of thesis photography
at Fondazine Paolina Burgnatelli, Milan (IT)

2020 – Exhibition & lecture of my thesis
at High School “Claudia Medici Mals (IT)

2023 – Design Mentor
at Sisterhood Summer, London (UK)

2023 – Portfolio Judge
at D&AD x Editor X, London (UK)

Skills
Photoshop
Illustrator
Indesign
After Effects
Figma
Lightroom
Basic HTML/CSS

English, Italian & German:
Working Proficieny

Sonja Fritz

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